The Grid Creative came to us with a project from Braun, who wanted a packaging solution for three promotional items. The sets needed to be cost effective, professional, impressive and suitable for despatch around the globe. The client was also short on time and needed a fast turnaround…

For this project we used an off-the-shelf flat pack box, available from our online store in a variety of sizes and colours. The box has a matt laminated outer over a 1200micron board with matching internal lining. It is very versatile and can be screen printed and foil blocked with your design; perfect for promotions, gift sets and presentations, this is a cost-effective alternative to bespoke packaging.

Using artwork designed by The Grid, we screen-printed an eye-catching dot pattern in a clear gloss varnish. Next, we foil blocked in white to the centre of the lid to give a sharp, clearly defined Braun logo. Inside, we added a precision cut white foam insert to hold a shaver, USB stick and wash kit. The cavities were water jet cut to ensure a perfect fit for the contents.

Our solution was elegant, sleek and fitted in with Braun’s brand guidelines. The logo stood out clearly, being the main focal point of the design. The completed sets were then despatched to fifteen different addresses around the world including the UAE, Russia and Japan within three weeks of order.

Get in touch with us @ Cyberpac for any projects you have…

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